Serums have started to become a more common product staple in beauty and skin care shops, but what exactly is a serum for?

Essentially, a serum acts as a lightweight, purified skin hydrator that targets the more specific needs that your skin may have.

These products are designed to penetrate deep beneath the surface of your skin, and contain higher concentrations of active ingredients. 

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Reduce the appearance of fine lines, wrinkles, dark spots and dark under eye bags with Hilltop’s selection of face and eye serums.